Adelaide CreaTech City Challenge

Applications for the Adelaide CreaTech City Challenge have closed. Meet the winners.

Surprise and delight city visitors! We’re looking for South Australian innovators, entrepreneurs and businesses to design and deliver highly visible creative technology solutions that will revitalise the city and North Adelaide.

Grants totalling $300,000 will be available as part of the Adelaide CreaTech City Challenge, a collaboration between the City of Adelaide, Adelaide Economic Development Agency (AEDA) and the Department for Innovation and Skills (DIS), funded through the Capital City Committee's Development Program.

CreaTech brings together creative skills and emerging technologies to engage audiences, support business growth and encourage investment in Adelaide’s public realm.

Proposals for creative technology projects that will enhance the experience of public space in the CBD or North Adelaide will be accepted in February 2022. Well regarded proposals will be highly visible and publicly accessible, and may activate under-utilised spaces.

Global Examples of Creative Technology include:

About the Adelaide CreaTech City Challenge

The Adelaide CreaTech City Challenge seeks to:

  • Build South Australia’s capabilities in the emerging CreaTech sector
  • Develop new collaborations between businesses, artists and researchers
  • Create new South Australian IP
  • Create new, fun and engaging visitor experiences that attract people into the city and encourage them to linger longer and visit local businesses
  • Deliver a technological solution that provides value to the end user through enhancing their experience of the city, which may include improvement in wellbeing, wayfinding and/or enhance the cultural life of Adelaide.

A total of $300,000 is available for multiple projects. Applications will be sought for proposals that respond to the Challenge, seeking funding of up to $300,000. Applicants will also be asked to personally pitch their idea to the Adelaide CreaTech City Challenge Panel. Proposals that are co-funded by the applicant or will attract further investment (cash and in-kind) will be highly regarded.


Meet the winners

Dave Court, James Brown and Australian Institute for Machine Learning ‘Artificial Interactions’

The Artificial Intelligence (AI) Art Vending Machine – created by the Australian Institute for Machine Learning (AIML) and multidisciplinary artists Dave Court and James Brown – will require participants to negotiate with a vending machine to receive a ‘reward’, dependent on the ‘opinion’ the machine has formed about the participant. Each reward will be a unique artwork, ranging from non-fungible tokens (NFTs) to individualised personal feedback, and each will contribute to a growing online gallery. The project is a leading-edge example of art created as a collaboration between a participant and a machine in a public space.

Butterfly Conservation SA ‘Herding Caterpillars in 3D’

Herding Caterpillars in 3D by Butterfly Conservation SA and Flinders University’s The Void, involves augmented reality (AR) and virtual reality (VR) experiences that showcase the unique biodiversity of the City of Adelaide through the life cycle of the Chequered Copper butterfly, its host plant Native Sorrell and its unique mutual symbiosis with the black ant. The project will launch during the 10-day Nature Festival in October 2022, with a trail of three interactive sculptures within the Adelaide Parklands triggering AR experiences through visitors’ smart phones, as well as VR performances (a 360-degree recording of the butterflies, plants and ants interacting, using human actors, delivered through supplied VR headsets).

Sandpit Media ‘Fortune Cookie’

Fortune Cookie by Sandpit Media will involve a giant interactive fortune cookie, which when activated, will ‘dispense’ a fortune for the user that travels along a long tickertape style LED screen, unfurling like paper from the cookie into Rundle Mall.

Thematically, the work explores what the future of the world may hold, from the personal to the global. Each fortune will be uniquely created for each person who engages with it, using the power of AI and machine learning.

The Adelaide CreaTech City Challenge is a collaboration between the City of Adelaide, Adelaide Economic Development Agency (AEDA) and the Department for Innovation and Skills (DIS), funded through the Capital City Committee's Development Program. 

The Challenge is one of our initiatives to support city recovery through our Reignite Adelaide program.