Adelaide CreaTech City Challenge

Meet the winners

Sandpit Media ‘The Cookie’

The Cookie by Sandpit Media will involve a giant interactive fortune cookie, which when activated, will ‘dispense’ a personalised digital fortune for the user that travels along a long tickertape style LED screen, unfurling like paper from The Cookie. 

Powered by Artifical Intelligence and Machine Learning, this interactive Cookie will predict the future, from the personal to the global using OpenAI's GPT-3 text generation model. You can find The Cookie at the Adelaide Central Market.



Dave Court, James Brown and Australian Institute for Machine Learning ‘Artificial Interactions’

The Artificial Intelligence (AI) Art Vending Machine – created by the Australian Institute for Machine Learning (AIML) and multidisciplinary artists Dave Court and James Brown – will require participants to negotiate with a vending machine to receive a ‘reward’, dependent on the ‘opinion’ the machine has formed about the participant. Each reward will be a unique artwork, ranging from non-fungible tokens (NFTs) to individualised personal feedback, and each will contribute to a growing online gallery. The project is a leading-edge example of art created as a collaboration between a participant and a machine in a public space.



Butterfly Conservation SA ‘Herding Caterpillars in 3D’

Herding Caterpillars in 3D by Butterfly Conservation SA and Flinders University’s The Void, involved augmented reality (AR) and virtual reality (VR) experiences that showcased the unique biodiversity of the City of Adelaide through the life cycle of the Chequered Copper butterfly, its host plant Native Sorrell and its unique mutual symbiosis with the black ant. The project launched during the 10-day Nature Festival in October 2022, with a trail of three interactive sculptures within the Adelaide Parklands triggering AR experiences through visitors’ smart phones, as well as VR performances (a 360-degree recording of the butterflies, plants and ants interacting, using human actors, delivered through supplied VR headsets).

About the Adelaide CreaTech City Challenge

CreaTech brings together creative skills and emerging technologies to engage audiences, support business growth and encourage investment in Adelaide’s public realm.

The Adelaide CreaTech City Challenge seeks to:

  • Build South Australia’s capabilities in the emerging CreaTech sector
  • Develop new collaborations between businesses, artists and researchers
  • Create new South Australian IP
  • Create new, fun and engaging visitor experiences that attract people into the city and encourage them to linger longer and visit local businesses
  • Deliver a technological solution that provides value to the end user through enhancing their experience of the city, which may include improvement in wellbeing, wayfinding and/or enhance the cultural life of Adelaide.

The Adelaide CreaTech City Challenge is a collaboration between the City of Adelaide, Adelaide Economic Development Agency (AEDA) and the Department for Industry, Innovation and Science (DIIS), funded through the Capital City Committee's Development Program. 

The Challenge is one of our initiatives to support city recovery through our Reignite Adelaide program.