23 May, 2016

Adelaide's night time economy continues to grow

A report into the night time economy of the nation’s cities has shown that activities taking place during the evening and night time in Adelaide continue to make a significant contribution to its economy.

The Australian Night Time Economy Report 2009-2014, commissioned by the National Local Government Drug and Alcohol Committee and released today by The Council of Capital City Lord Mayors (CCCLM) looks at the change in levels of annual sales revenue, the numbers of establishments operating, and employment across 14 key urban local government areas including all State and Territory capital cities.

The report shows that Adelaide has seen an overall growth in revenue of $124.4 million from night time activities, with 22 new establishments trading across the three subsectors of food, entertainment and drinks. There were 170 more people employed across night time activity related businesses in 2014 compared to 2009.

Entertainment revenue grew by 21.6 per cent in that period, led by a 50 per cent increase in revenue from creative and performing arts activities (from $58.4 million to $87.6 million). Employment in this sector increased by 325 jobs, or 20.3 per cent.

Revenue from the food sector has seen a 12.5 per cent increase in revenue overall. The food sector continues to make up the greatest portion of the night time economy revenue with 56.9 per cent of revenue. Drinks sector revenue experienced a 7.1% increase.

City of Adelaide Lord Mayor said that this research is important to our cities as they seek to improve their night time economies by creating diversity in the activities on offer.

“We want all businesses to thrive in the city and balanced growth is important. These latest numbers suggest that people who come into the City of Adelaide for a night out are embracing businesses with broad social appeal like food and entertainment businesses where alcohol is available, rather than a sole focus on drinking,” Martin said.

“That’s a good thing and gives people confidence that when they come into the city they have plenty of choice around what they do, and importantly they can do it in a safe and people-friendly environment.”

“I acknowledge the concerns that are often raised about health and safety aspects of night time activities, but I believe the report underlines the positive impact night time activity has on the national and local economy and on employment growth.

“The report validates the importance of work being done by local government to deliver balance in providing a public realm that supports safer more vibrant environments, to be enjoyed and participated in by all members of our communities and visitors.

‘The Good Evening, Adelaide Strategy', released by City of Adelaide in partnership with the State Government in 2013, aims to bridge the gap between day and night and focuses on actions that make it easier for people to see what’s on offer in the city throughout the evening, as well as support new and existing businesses to operate at this time

“City of Adelaide works closely with government, businesses and the community to ensure the city is a safe and welcoming place. We want everyone to enjoy the city and to feel comfortable walking around, day and night.”

The report is available to download here.

Paula Stevens